How to integrate influencers into your content marketing strategy

Influencer and content marketing complement each other. Influencers can create content for you, building trust, reaching a wider audience. Read more on our blog

Influencer Marketing Automation - Episode 2: Influencer Identification

Identifying the right influencers is essential for a successful influencer marketing campaign. Read our blog for more tips on influencer identification.

Micro vs Macro Influencers: Which one Is the better choice?

The debate between macro and micro-influencers never ends.Read our blog to learn more about the differences.

How to source user-generated content from influencers in 7 simple steps

Learn how to source user-generated content from influencers in 7 easy steps. Read our blog to discover how to keep a steady stream of influencer content.

Fake Followers - How big is the problem?

Fake followers are a growing problem in influencer marketing. Brands should focus on engagement rates and use influencer automation tools. Read our blog.

Influencer Marketing Automation - Episode 1: Campaign Setup

"Effective influencer marketing depends on campaign setup. Define goals, create campaign briefs, define KPIs, and specify content management. Read our blog. "

6 rookie mistakes to avoid for your first Influencer Marketing Campaign

Avoid rookie mistakes in your first influencer marketing campaign, such as not having a detailed plan, focusing only on follower count, not monitoring content

6 key metrics to watch out for when selecting influencers for your brand

Choosing the right influencers is crucial. Factors include relevance, audience type, engagement, reach, and content quality. Read our blog for tips.

How to get started with influencer marketing?

Influencer marketing is an effective way to promote your brand. Choose the right influencer, use social media, connect, compensate and measure the results.

Why would you use a platform to execute your influencer marketing strategy?

Using a platform can help with campaign setup, influencer identification, budgeting, communication, sample seeding, and tracking. Read our blog for more info.

4 Key Benefits of Sourcing User Generated Content from Social Media Influencers

User-generated content (UGC) from influencers provides social proof, showcases to a larger audience, builds trust, and drives traffic. Read our blog for more.

5 Smart Tips to Boost Your Influencer Marketing Campaigns

Brand promotion with content creators is still the most effective way to reach new audiences and convert them into customers. That’s why 39% of marketers have increased their influencer marketing budget for 2020.